When it comes to curating unforgettable moments, Complete Weddings + Events is a name that stands out. As Seattle’s trusted leader in wedding and event services, they offer everything from photography and videography to DJ services, photo booths, and lighting—bringing dream celebrations to life at affordable rates. At the heart of this vibrant company is Joe McKinney, the passionate owner who champions a seamless, fun, and stress-free experience for every client. Under Joe’s leadership, Complete Weddings + Events Seattle has become synonymous with professionalism, creativity, and community impact. Their “Do Good Together” initiative exemplifies this spirit, funding vital projects like clean water wells and healthcare infrastructure in West Africa. Thanks to the funding from the Community Reinvestment Project, McKinney is one of the latest members of the Individual Development Account (IDA) program out of Pierce County to meet his match of $10,000.

Joe McKinney, originally from Battle Creek, Michigan, relocated to Washington with his family—a move that meant rebuilding his business from the ground up. “When we moved to Washington, the business basically had to start over,” McKinney shared. “The following was still there in Michigan, but people here didn’t necessarily know me.”

Joe McKinney, Jennifer Robers, Kirsten Howard and Lynn Willis stand together with the $10,000 check awarded to Complete Weddings

Despite the challenges, McKinney steadily grew Complete Weddings + Events into a well-respected name in Seattle’s wedding and event industry. Yet, like many seasonal businesses, the off-season can be financially tough. So when he received an email from United Way of Pierce County about the Individual Development Account (IDA) program, the concept of matched savings caught his attention.

While slower winter months can strain resources, McKinney saw the program as an opportunity to invest in his business’s future. He partnered with financial coach Jennifer Roberts of Sound Outreach Hilltop and appreciated her personalized, flexible approach. “It wasn’t a cookie-cutter program where you’re told, ‘this is how you have to do it,’” he said. “She met me where I was at.” McKinney ultimately completed the program through United Way of Pierce County, earning a $10,000 match to support his business.

His advice to others considering the program? “If you’re interested, you’re already halfway there. Just do it. The worst they’ll say is no—and if they say no, they’ll let you know why and what to work on from there.”

Whether you're planning a wedding, corporate event, or special celebration, Joe and his team remain dedicated to creating unforgettable experiences while also giving back to the community that welcomed them.

Watch the full interview with McKinney here